Are Sex Toys in High Demand Among Millennials?

sex toys

Sex toys are a popular trend among millennials. The recent COVID-19 pandemic and the use of porn movie stars in advertisements have contributed to the growth of the market. Millennials also purchase these toys due to the ease of confidentiality that they offer. Online sex toy retailers have also contributed to the rise in popularity of these products. In this article, we will discuss the factors that have contributed to the growth of this market and ways to protect yourself.


The sex toy market is growing due to a variety of reasons, and Millennials are one of the most lucrative demographics to tap into. The growing acceptance of transgender people and the growing acceptance of gender differences among millennials have both contributed to the growth of this market. This is especially true in the Midwest, where consumers are the most likely to own sex toys. However, the Northeast is an exception and has seen an increasing number of transgender people. The change is also being driven by personal hygiene.

Millennials have a heightened interest in sex, and they're more adventurous than their baby boomer counterparts. More than two-thirds (69%) of millennials have tried a new sex position or fetish with their partner, and over half have used sex toys. Millennials have increased their lovemaking experiences in bed, and a recent study by CITE Research suggests they'll be the largest group to experiment with new sex toys during their lifetime.

COVID-19 pandemic

Sex shops have reported a spike in sales during the COVID-19 pandemic, pointing to the importance of these products. Sales of sex toys, condoms, lubricant, menstrual cups, adult board games, and sourdough starter have tripled since the announcement of the lockdown. Some companies are focusing on these products in response to the increased demand, while others have been ignoring them.

The COVID-19 pandemic has changed the face of global sex toy consumption. Although not a sexually transmitted disease, COVID-19 can be transferred through physical touching or close contact with an infected person. Its stigma makes sex pleasure difficult to experience, which is why quarantining people are choosing to use sex toys and sexually related products.

Online sex toy retailers

While monetization in the adult industry has started to fall in some areas, businesses that sell sex toys are experiencing steady growth. Changing perceptions, increased commercialization, and the availability of more sex toys are contributing to this steady growth. So, how can online sex toy retailers thrive? Here are some tips. Here are some of the most common problems that online sex toy retailers face.

Growing e-commerce and an increasing number of online sex toy retailers are driving demand for sex toys. This trend is expected to continue as many consumers prefer to shop online. In addition, e-commerce makes it easy for consumers to make frequent purchases. Hence, the demand for online sex toy retailers is expected to grow over the forecast period. While mass merchandizers accounted for a major share of the global sex toy market in 2018, they are expected to decline over the forecast period.

Safety standards for sex toys

Toys for adults should meet strict safety standards. These products can come in close contact with or even penetrate the human body. By neglecting to meet these standards, manufacturers are putting their customers' health at risk. The International Organization for Standardization, or ISO, introduced new sex toy safety standards. The ISO 3533 standard dictates what materials to avoid in design and manufacturing. Previously, consumers took for granted that silicone and plastic are safe. Today, however, sex toys have become a lucrative market and no longer have the stigma attached to them.

Swedish surgeon Dr. Martin Dahlberg had seen a rise in cases of sex toys becoming stuck in people's buttholes. He began to research the problem. He found that in 40 percent of cases, sex toys were the cause. To address these concerns, Dr. Dahlberg decided to approach the Swedish Institute for Standards (SIB), a non-profit association that develops standards for industries in many different fields. He proposed that a standard be established for sex toys.

Women's segment

For decades, the women's sex toys market was ignored and considered inconsequential to the broader market. That all changed with the success of the Fifty Shades of Grey and Sex and the City films, which introduced millions of viewers to the Rabbit vibrator. This trend has continued to grow as women and their demands for sex toys continue to rise. The new wave of sex toys is more than just cheap imitations.

According to the research report, the global market for sex toys for women is estimated to grow at 7.9% CAGR through 2026. The growth is largely due to the fact that the female population has higher usage rates than men around the world. Leading sex toy manufacturers are focusing on marketing their products to appeal to female consumers. This trend is expected to continue for many years to come.

 sex doll

TENGA's TENGA EGG Series for men

If you are looking for a new way to enjoy sex, TENGA's TENGA Egg Series is the right choice for you. The innovative design of these toys makes them extremely popular among both men and women. They are more affordable than Fleshlights and are available in a variety of strengths and flavors. As with any sex toy, you must be sure to keep a few safety tips in mind before using them.

The squeezable design of the TENGA Egg allows it to be manipulated by your partner's fingers. There are also several different textures and colors available to choose from. Each model is unique, and they are sold individually or in packs of six. It's no wonder the Tenga Egg Series for men has become so popular, as they have a variety of features that make them incredibly enjoyable to use.


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